GIU is an extraordinary place for learning, discovery and transformation. Here, you have the freedom to ask questions, challenge the ordinary and spark innovation. We seek out bright and curious minds with revolutionary ideas to create an empowering community of leaders and change makers.
Objectives
- To equip students with tools for analysing business data and making data-driven decisions
- To develop proficiency in software like Excel, SQL, Power BI, Python, and R
- To enhance students’ understanding of statistical modelling, forecasting, and business intelligence
- To train future professionals to turn data into actionable insights
Role and Scope
Graduates can:
- Work as business analysts, data analysts, market researchers, or strategy consultants
- Join multinational firms, banks, tech startups, and government organizations
- Assist in business development, forecasting, and operational efficiency
- Pursue careers in data science or advanced analytic
Semesters and Courses
Semester I
| Course Code | Course Title | Credit Hours |
|---|---|---|
| GEC-6101 | Functional English | 3(3+0) |
| GEC-6102 | Quantitative Reasoning - I | 3(3+0) |
| IDAC-6201 | Introduction to Economics | 2(2+0) |
| IDAC-6202 | Introduction to Media and Mass Communication | 2(2+0) |
| BSDM-6301 | Principles of Management | 3(3+0) |
| GEC-6103 | Introduction to Psychology | 2(2+0) |
| NCC-6401 | Teaching of Holy Quran with Translation I | N.C |
| Total Credit Hours | 15(15+0) |
Semester II
| Course Code | Course Title | Credit Hours |
|---|---|---|
| GEC-6104 | Expository Writing | 3(3+0) |
| GEC-6105 | Applications of Information Communication Technologies | 3(2+1) |
| GEC-6106/6107 | Islamic Studies/Ethics | 2(2+0) |
| GEC-6108 | Introduction to Physics | 3(2+1) |
| GEC-6109 | Ideology And Constitution of Pakistan | 2(2+0) |
| BSDM-6302 | Microeconomics | 3(3+0) |
| NCC-6402 | Teaching of Holy Quran with Translation II | N.C |
| Total Credit Hours | 16(14+2) |
Semester III
| Course Code | Course Title | Credit Hours |
|---|---|---|
| GEC-6110 | Quantitative Reasoning-II | 3(3+0) |
| GEC-6111 | Civics and Community Engagement | 2(2+0) |
| GEC-6112 | Entrepreneurship | 2(2+0) |
| BSDM-6303 | Principles of Marketing | 3(3+0) |
| BSDM-6304 | Macroeconomics | 3(3+0) |
| BSDM-6305 | Fundamentals of Accounting | 3(3+0) |
| NCC-6403 | Teaching of Holy Quran with Translation III | N.C |
| Total Credit Hours | 16(16+0) |
Semester IV
| Course Code | Course Title | Credit Hours |
|---|---|---|
| GEC-6113 | International Relations | 2(2+0) |
| IDAC-6203 | Introduction to Political Science | 2(2+0) |
| IDAC-6204 | Introduction to Sociology | 2(2+0) |
| BSDM-6306 | Business Finance | 3(3+0) |
| BSDM-6307 | Managerial Accounting | 3(3+0) |
| BSDM-6308 | Organizational Behaviour | 3(3+0) |
| NCC-6404 | Teaching of Holy Quran with Translation IV | N.C |
| Total Credit Hours | 15(15+0) |
Bridging Semester*
| Course Code | Course Title | Credit Hours |
|---|---|---|
| BSDM-6301 | Principles of Management | 3(3+0) |
| BSDM-6302 | Microeconomics | 3(3+0) |
| BSDM-6303 | Principles of Marketing | 3(3+0) |
| BSDM-6305 | Fundamentals of Accounting | 3(3+0) |
| BSDM-6306 | Business Finance | 3(3+0) |
| Total Credit Hours | 15(15+0) |
* Students with an Associate Degree/B.A./BSc/Equivalent Degree Program from a Non-Business Background must complete deficient courses during a bridging semester before the fifth semester.
Semester V
| Course Code | Course Title | Credit Hours |
|---|---|---|
| IDAC-6205 | Gender Studies | 2(2+0) |
| BSDM-6309 | Operations Management | 3(3+0) |
| BSDM-6310 | Financial Management | 3(3+0) |
| BSDM-6311 | Programming Fundamentals | 3(3+0) |
| BSDM-6312 | Marketing Management | 3(3+0) |
| Total Credit Hours | 14(14+0) |
Semester VI
| Course Code | Course Title | Credit Hours |
|---|---|---|
| IDAC-6206 | Introduction to Law | 2(2+0) |
| BSDM-6313 | Consumer Behavior | 3(3+0) |
| BSDM-6314 | Islamic Finance | 3(3+0) |
| BSDM-6315 | Human Resource Management | 3(3+0) |
| BSDM-6316 | Project Management | 3(3+0) |
| BSDM-6317 | Supply Chain Management | 3(3+0) |
| Total Credit Hours | 17(17+0) |
Summer
| Course Code | Course Title | Credit Hours |
|---|---|---|
| INT-6501 | Internship* | 3(0+3) |
| Total Credit Hours | 3(0+3) |
*A formal internship must be carried out after completing the 6th semester to provide students with early exposure to the business world. However, students joining from the spring semester can be provided an exception to carry out their corporate internships during the subsequent summer after their 5th semester.
Semester VII
| Course Code | Course Title | Credit Hours |
|---|---|---|
| BSDM-6318 | Fundamentals of Business Intelligence & Analytics | 3(3+0) |
| BSDM-6319 | Data Structures & Business Applications | 2(2+0) |
| BSDM-6320 | Statistical Inference | 3(2+1) |
| BSDM-6321 | Legal and Ethical Issues in Business Analytics | 3(3+0) |
| - | Elective I | 3(3+0) |
| - | Elective II | 3(3+0) |
| Total Credit Hours | 17(16+1) |
Semester VIII
| Course Code | Course Title | Credit Hours |
|---|---|---|
| BSDM-6322 | Database Systems | 3(3+0) |
| BSDM-6323 | Machine Learning for Business Analytics | 3(3+0) |
| - | Elective III | 3(3+0) |
| - | Elective IV | 3(3+0) |
| CPC-6601 | Capstone Project | 3(0+3) |
| Total Credit Hours | 15(12+3) |